Digitally Wise...Dreams Realized
Know and Experience the Power of Digital.
Delight your Target market by Content.....Communities and Commerce.
Leverage Smartly numerous Apps, tools and Techniques for your Career and Business Growth.
Understand your Strengths, (Limitations of your Competitors)
POSITION YOUR VALUE-CONTENT to Attract..Convert and Delight Visitors on your Web, Mobile app, social media.
Online dating is no longer what it was , like all most things on the
internet is inevitably changed and developed as the technology improved . There
is a recent change in growth occurred in old-school dating sites like eHarmony
and Match.com to the new social dating sites like Badoo and Skout . One such
technological developments that played in revolutionizing online dating a role
the ability to see . Geographical location of another member Location is an
important element for dating sites , since a lot of users want to meet people
in their city and want to be with people who live hundreds of miles away . Not
linked Geolocation therefore more a normal part of dating apps.
The theory is if users get to show the location and view of other users
in the area , this leads to more contacts in real life . Their geographical
The expansion of geolocation apps that can determine via their mobile
phone , the location of the user confirms the change in trend of dating based
on shared interests to dating based on location . Mobile platforms such as
iPhone and Android are ideal for modern online dating . All new dating websites
like Mamboo , Skout , AreYouInterested , TheComplete.me , Zoosk and Badoo offer
iOS apps . Badoo is these networks one of the fastest growing and their growth
was promoted by people who visited the website via their mobile phone .
Badoo is available as Android , Blackberry , iPhone and Facebook app .
It uses a location - tracking system in the phones of their members , so they
can find in their environment . To other members Badoo members to reveal their
location wherever they are - which is ideal for people who want to meet other
people they look nice find or see if they are in certain places and people there
want to meet , such as festivals , sporting events , vacations or even
entertainment in their own city .
Badoo Login Page
Some people are understandably cautious about revealing their location ,
such as those who have no interest in meeting other members . Skout , for example
, has developed a location - app with a built-in notification service . This
service alerts users to any unwanted contact . Features such as access to
private blogs and private chat the user can only contact people he or she wants
to meet .
Online dating on the rise
The rise of online dating based on geolocation is a combination of
demand and technological development. Geolocation apps have contributed to the
growth of newer social dating sites and now seem to be at the meeting people
over the internet . An essential part Match.com, and its traditional
equivalents are also going to use apps but so far without location-based
facilities . The obvious reasons for this include that they think their users
do not want to be disturbed or approached in places such as the supermarket,
without makeup , and that they prefer traditional ways of online dating.
Whether this will change in the future remains to be seen , but what is clear
is that online dating based on geolocation another product of our technological
development. It seems that it will be in the future of online dating . An
important element People are increasingly using their phones for things like
apps than they use it to talk to people. So it is. Geolocation apps from
companies like Foursquare were first used by people to share . Their location
with their friends The potential of the app did not go unnoticed in the online
dating world , and now there is no turning back .
Social media marketing refers to the process of gaining traffic or attention through social media sites. Social media itself is a catch-all term for sites that may provide radically different social actions.
Use social media marketing to listen, analyze, publish, and engage across networks. Align your marketing, customer service, and sales efforts on social — strengthening customer relationships.
Listen and analyze.Hear
conversations from over 650 million different sources with social listening
tools. Discover what consumers are saying about your brand, your products, and
your competitors. Discover trending topics and influential conversations — then
use that information to inform your marketing decisions. Plan and publish.Plan,
execute, and track social media marketing campaigns. Customize and craft your
content from multiple sources, while protecting your brand with configurable
approval rules and a full audit trail. Manage social strategy, tailor
campaigns, and drive social awareness…
The Origin of Digital-Marketing: The term 'digital marketing' was first used in the 1990s. In the 2000s and the 2010s, digital marketing became more sophisticated as an effective way to create a relationship with the consumer that has depth and relevance. While the term 'digital marketing' may not have been used until the 1990s, digital marketing itself has roots to the mid-1980s when the Soft Ad Group, now ChannelNet developed advertising campaigns for several major automobile companies, wherein people would send in reader reply cards found in magazines and receive in return floppy disks that contained multimedia content promoting various cars and offering free test drives. The rapid evolution of digital media has created new opportunities and avenues for advertising and marketing. Fueled by the proliferation of devices to access digital media, this has led to the exponential growth of digital advertising. In 2012 and 2013 statistics showed digital marketing remained a gro…
Digital marketing technology helps you understand and reach your audience most effectively so you can generate the most revenue. For advertising campaigns, ad serving technology makes it possible to serve the right ad at the right time to right person. That means your advertising is being as productive as possible. When technology is working for you, you’ll understand your audience at a whole new level, and it will show up on your bottom-line.
NEED FOR THE STUDY The
pace of change in today’s business environment is faster than ever. New markets,
technologies, and opportunities are arising on a daily basis. Current ways of
doing business need to be adapted or they will become outdated. Organizations
and enterprises have to become agents of evolution to be successful; as victims
of evolution they risk failure. With so many dynamics operating in the global
economy, Digital Marketing is now more than ever an effective tool to make a
company stand out from the pack.