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Why article submission is important?

Among all the Search Engine Optimization (SEO) techniques, article submission is one of the most successful and result oriented technique. Article submission generally refers to the writing of articles that are relevant to your online business and then getting them added to the popular article submission directories.
What should be content of an article?
In article if suppose one is doing an business of kitchen consultancy they can include each and every thing related to that business but article should be jargon it cannot contain other information other than kitchen consultancy.
As mentioned above once you write your article you have to post to many directories which allow you to add your content for free and they can list your article in their directory, Through which many readers can read your article and which can help you for online marketing, publicity or advertising of your business or product on World Wide Web.
Keyword rich articles allow the website to convey their information and content to the popular search engines and that too in the most effective way.
What are keywords?
Keywords plays an important role in article writing before an article one need to keep in mind or have to look for keywords which people try to search in your business range so they can write can article regarding such keywords or related to that keywords.
If a customer is searching for some information like Eye Hospital in India, the terms that will be often used include best eye hospital, eye hospital, top eye hospital and other related keywords. Greater the number of articles with these top searched keywords, higher will be the ranking of your website.
Things to keep in mind while writing Articles.
·         It should be original and information rich.
·         It should be keyword rich but not excessive to the point of keyword stuffing.
·         The average length of articles should be between 500 and 700.
·         Giving subheadings, bullets and numbering to articles make it presentable and easy to read for potential customers.
·         You should have unique title including your main keyword so that web crawler an identify it can it can be helpful for backlink.

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