Why Do People Use Online Social Networking
Online Social Networking
Online social networking has become one of the most popular ways to meet people, to grow a business and to get information. By some estimates, up to 67 percent of individuals age 18 to 29 use social networking at some level. About 22 percent of all people use social network sites for some reason.
•Establish the Business Online
One of the key benefits to online social networking is being able to promote the business online. Establishing a web presence allows more people to know that the business exists.
Promoting the business, closing sales, finding information, conducting petitions or other activities can also be done well through social networking. Many companies are using social networking websites like YouTube to help individuals to learn more about the company. People can watch a video or attend an online seminar through these formats.
• Learn about Others
More and more employers are using online social networking websites to learn more about people they are hiring or those that they potentially would like to learn more about. For example, many employers use MySpace to learn more about their potential employees.
•Socialize with Others in the Industry: One way to use social networking is to network with others. Internet marketers may seem to be competition for each other, but many use online social networking to learn and grow their business by simply talking with others within the industry.
•Develop Traffic: Social networking helps many websites to get more traffic. Even small blogs will benefit from using social networking websites like Digg.com andStumbleUpon. They add backlinks to the website, aid in promoting blogs. They also often help products to sell faster because more people are visiting.
•Get and Give Help: Some of the most interesting ways to use social networking are not for profit. Rather, more and more nonprofit organizations are turning to these methods to help increase their revenue. They use them to educate the public on specific needs or situations in a call for help.
Online social networks