Showing posts with label #digitalentrepreneurship #digitalentrepreneurtraits #digitalentrepreneurbenefits #digitalentrepreneurtransformation. Show all posts
Showing posts with label #digitalentrepreneurship #digitalentrepreneurtraits #digitalentrepreneurbenefits #digitalentrepreneurtransformation. Show all posts

24 October 2019

Digital entrepreneurs in today’s global world redefine the laws of business

The digital world has made everyone, especially those with a mission, become successful digital entrepreneurs. Let us meet Dhritiman Bora, one such success story
Image Source : yourstory
Today,  many of us want to replace plastic products with eco-friendly alternatives in our daily lives. We know that from water bottles to food containers, the use of plastic is widespread. We are aware of the harmful effects of the use of plastic on our health and the environment but are unable to switch to eco-friendly options. 

To tackle the plastic menace and reduce the use of plastic in our daily lives, Dhritiman Borah has come up with an innovative solution. This digital entrepreneur from Assam is manufacturing bamboo bottles as an alternative to plastic. The bottles are priced between INR 200 and INR 450, are completely handmade, and made from bhaluka, which is a bamboo variety.

His interest in this venture and on saving the environment didn’t start all of a sudden. According to him, it was instilled in his life at an early age, following which he started his own company at the age of 16. With many years of experience in craftsmanship, he is now running the family business with his younger brother, Gaurav Bora. It was a real challenge to achieve the feat within such a short period. It took him many years to get the right material and design for the bottle. Each bottle takes a lot of time to make, right from cutting the bhaluka, to boiling, drying, smoking, joining the separate parts, and finishing it. The entire process helps the bottle to last at least 18 months

He did face challenges initially to sell his bottles to the masses as he didn’t find any buyers for the first time when he displayed it at a Delhi Expo. He shared that the first order for 200 bottles came from the UK. The person who wished to buy these wanted raw bottles, which means no colour or gloss on them. Until then, he had been coating the bottles with an expensive US-made waterproof oil polish till then. Having learnt his lesson, like any good supplier, Dhritiman only coats his bottle as per the requirements of the clients, in which he uses a coating of camphor and mustard oil for protection during the logistics. Since it is handmade, the buyers are impressed and often ask for the smoked effect on the bottle top.. For now, Dhritiman’s plan is to apply for a patent for his organic bottle design.

This could definitely not have taken place had it not been for the digital world connecting local people into the global arena.

This is what our mission at IDM too is for we make all our students global citizens and digital entrepreneurs par excellence.

This is the power of the digital world of today and we are happy to be playing a role in it.

13 March 2019

Digital entrepreneurship for professionals is necessary for all to succeed !

Digital entrepreneurship is a relevant socio-economic and technological phenomenon. It can be considered as the traditional entrepreneurship leveraging new digital technologies. It is a way of doing business in digital era such as social, mobile, analytics, cloud and cyber-solution.  It relates to business operations, invention of new (digital) business models and sharpening business.
Image Source : IBM institute
This way of doing business relates particularly to social, mobile, analytics and cloud solutions. It improves channels. It is important to understand that there is a difference between digital intelligence and mere intelligence. Digital intelligence engages with customers and stakeholders through new entrepreneurship and digital business.

We are witnessing a peak of initiatives across the globe. This is to foster the acceleration of digital entrepreneurial activity. It relates with the development of “digital start-ups”, with the growth for scaling business.

It can be defined as embracing new ventures and the transformation of existing business by using digital technologies. Essentially, it is characterize by a high intensity of use of new digital technologies. 

Attributes of success 

We have found 10 traits of a successful digital entrepreneur, whom we call a digipreneur.

1. Visionary

One must have a vision to be a successful entrepreneur of any kind. This

is one of the most important attributes to create something new.

2. Effective communicator

Understanding others and conveying one’s message is also necessary here.

3. Motivated

Being self motivated is necessary as one needs to drive the business.

4. Nous

One must have an intelligent perception of the world

5. Opportunist
When there is a challenge, an entrepreneur must seek to convert this into an opportunity


As this is all about technology, one must know all about technology to make the best use of it.

7. Adaptable

The world is changing and changing rapidly. Hence, any successful entrepreneur must know how to adapt to this ever evolving world.

8. Learning from mistakes

Mistakes are something most of us do quite often. What we do need to do, however is learn from them.


One does need to be tenacious to overcome challenges, if any.

10. Honesty

If nothing else, an entrepreneur must be honest to his own self to make a difference to his business.

With each of the above attributes, one can indeed move towards success.This is possible when one is open to learning.

We at IDM have been able to make many people understand this new world and chart their path(s) towards success.

Towards success

We all can surely become digital entrepreneurs and transform our business idea into a business success story.

Many have come to us with absolutely no idea of the digital world but a passion to succeed. Passion is always the primary goal of any story of success. One can always move towards success with just this factor. This, we have found to be the X factor of success. With this, all others fit in beautifully.
In the digital world innovation plays an important role. If earlier,  it was work or perish, in today’s world, it is innovate or perish.

Key factors

Innovation plays a key role in shaping the success of  any economy, especially the digital one. To succeed, entrepreneurs need a team of innovators. 

These would have the vision and skills to help turn their business idea into a business success story. We shall help you here.

Unique opportunity

As a participant in digital technology, you have the opportunity to design and innovate. To gain access to one of these game-changing teams. You will have a unique opportunity. To tap into the capabilities of a team of market leaders in the digital economy.

You have the opportunity to submit your business idea as an entrepreneurial project.
A panel of digital skills mentors review the submissions. They shall shortlist the projects that will challenge and inspire the participants.

Each project owner has to develop a 2-minute pitch video for the cohort of participants to vote on.
Participants then vote on the pitch videos. And the projects that receive the required votes move on to the main project phase. 

In the project phase, an international cross-functional team of participants wor with the idea owner to develop their cutting-edge digital solution.


Access to free of charge digital innovation projects outside of budget lines.

Receiving industry-optimized digital solutions addressed in a quality and IP-controlled environment.

Testing one’s idea, prototype, design. Building a leading digital solution for your business.

Tapping into the knowledge and experience of skilled and motivated professionals. These are from top-tiered organisations across the world.


All projects are undertaken by a cross-functional team. These include project managers, developers, data analysts, digital marketers and content/UX designers.

All Intellectual Property Rights (IPR) in the project belong to the owner of the idea.

All projects covered by Non-Disclosure Agreements (NDAs)

Types of projects

  • Apps for Mobile and IOT Device
  • Website Services
  • Software Development
  • Prototype Development
  • Process Digitization
  • New Solutions Design and Process Design
  • Digital Marketing and Social Media Campaigns
  • Bespoke Digital Services 

Our findings

We reflected on what entrepreneurial characteristics we have. We also reflected on the ones we would like to work on having by asking for help. We thought of setting learning and personal development goals. We identified goal-setting as the second step for gaining confidence.As part of setting goals, some of you may have completed the optional learning materials. That begin the process of starting your own business with a mind map. After this, do continue with choosing the right business model for an online business. Mind maps for business enable us to describe our business, goals, or what our dream job looks like.

This it is not a decision to be taken lightly. Follow your dream.

We live in an ever evolving, digital world. The very nature of this world is fragile! The order of this new world is change. We do know that change is indeed the only constant in this world.  So, it has become part of our survival mechanism that we stay updated with the digital trends!

This fortunately is an extremely democratic process where anyone who wishes to learn, can do so. They can begin anytime. That is also not a limiting factor anymore. All one needs is drive and passion.

Begin now.

Join us to get guided to enter the digital world today
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