How were Obama & Romney Competing in Digital space
2008 was the hallmark for use of Technology in
Politics.Worlds Politicians shifted their attention to Social-media not because
they were fancied by it but Politicians understood their presence and
engagement with the new breed of citizens via Digital medium is Vital.
Lastly to sum up it was all Link wheels intertwined together as spokes and those spokes acting as hub for the wheel.
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| Obama success via Link-spirals |
One of the finest mix of digital communication channels that even the
techo-wizards are wondering The Digital world knows of Link wheel a normally used slang in digital-domain for
linking their website with their own online properties by wheel-spoke
arrangement.
The Secret is now out its
not the Link Wheel but Link Spirals that
Mr. Obama and his Genius Designed and Executed systematically.
Politicians are now devising the Digital
strategy as an Integral part of their Campaigns to ensure their win in polls.
Online Consultants have conducted enough Deep
Research and have come out with the Best Practices Guide for Politicians going
for Polls which enumerates detailed Do's and Don'ts.
perfect mix of website-mobile site, Deep
integration with all social-media sites, email marketing and online display ads
The Trinity was
1. Customer Acquisition
2. Customer Engagement
3. Customer Analytic's
via website being the central hub of all its
activities while its other virtual properties as spokes feeding the hub, later
the spokes get transformed as secondary-hubs thereby creating more spokes
creating a Whirl around the central HUB.
Lastly to sum up it was all Link wheels intertwined together as spokes and those spokes acting as hub for the wheel.