Strategy is the main word in marketing by which we can take business to great success and now success can be measured.
Reason 1:- You can save your money.
The main purpose of any business is to make money and money is life of business without money business cant be run effectively.
Reason 2 :- You can connect directly with your customers
After you do any advertisement on paper you cannot track that how many of them actually saw your ads. In online marketing you can track each and everything and at times you can pay it accordingly.