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Types of Internet Marketing Strategy for Online Business.


Attention Marketing  – The idea of this is simply communicating your message to grab attention of customer or visitor by headline of email , keywords ,…
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" Recession is Good ! The Good Side of It "


It seems like everyone around us is obsessed by recession talk these days. " Economic Recession, Global Meltdown, Tough Economy, Economic Crisis, Stock…
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How online marketing help in Business and is effective – Part 2


Reason 5 :- you can develop good relationship with your customers You can connect through customer through various social media or app also by which yo…
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4 Digital Marketing Techniques That Will Be in Vogue in 2014


What’s in store in the digital marketing world of 2014? What will be trending in the New Year? Whatever it may be, now’s the time to start preparing your mark…
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What is “intelligent marketing?”


What is “intelligent marketing?” Most marketers, me included, want to believe they are intelligent. But for the purposes of this article, “intelligence” wil…
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Digital Marketing – What it is and why it matters !


In simplistic terms, digital marketing is the promotion of products or brands via one or more forms of electronic media. Digital marketing differs from…
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Cutting A Long Story Short...


As a marketer, I want the biggest bang for my bucks. With tight budgets and astronomical expectations, every penny counts. In such a scenario, when advertisin…
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Rise of emerging economies changes the world trade map


Rise of emerging economies changes the world trade map
The evolution of supply chains is forging new trade corridors around the world, creating new opportunities in emerging market economies. "It's no…
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The Great Debate: Inflation, Deflation and the Implications for Financial Management


As the economy bounces between recession and recovery, financial executives have to make a bet between whether the economy, their industry and their busin…
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High Performance through Cost Accounting: Confronting a New World of Higher Production Costs and Greater Volatility


In recent years, global market expansion and price volatility have made the job of cost accounting more important and more difficult. Accenture discusses …
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Pulling Ahead vs. Catching Up: Tradeoffs and the Quest for Exceptional Profitability


To pull away from the pack one needs to break performance tradeoffs by getting better in several ways at once. The struggle for greatness, however, is far…
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When Product Complexity Hurts True Profitability


Most companies are prolific producers of new products. This can be a good strategy for raising share and accessing new markets, but it can backfire if com…
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A Fresh Look at Procurement


When supply cost pressures increase, so does the opportunity to gain an important source of untapped margin. By taking a more comprehensive approach to wh…
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Adidas group among the top 10 most sustainable corporations in the world


The adidas Group is famous for leading many fields. A not so well-known field of leadership is sustainability. Rightly so? Whether it is nature or nurtu…
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Wal-mart lowers profits guidance


Wal-Mart has trimmed its trading outlook for this year, citing a range of one-off costs including the closure of some stores in China. The world's larg…
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Challenges faced by E-Commerce companies


Some of the challenges faced by E-commerce companies are common in nature, these challenges are faced by anyone in any industry. Competition is the simplest …
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Cloud Computing


Meaning: The practice of using a network of remote servers hosted on the Internet to store, manage, and process data, rather than a local server or a persona…
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Advertising in Social Media / E-commerce web-sites


Advertisers now have a new medium to reach out to unique set of people, these people are connected 24/7 and are practically addicted to their Smartphones. …
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WORLD CLASS MANUFACTURING •       World class manufacturing is a collection of concepts, which set standards for production and manufacturing for another o…
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