13 March 2019

Digital entrepreneurship for is necessary for all professionals to succeed !

Digital entrepreneurship is a now an extremely relevant socio-economic and technological phenomenon. It can be considered as the traditional entrepreneurship leveraging new digital technologies. It is a way of doing business in digital era such as social, mobile, analytics, cloud and cyber-solution.  It relates to business operations, invention of new (digital) business models and sharpening business. 
Image Source : IBM institute
This way of doing business relates particularly to social, mobile, analytics and cloud solutions. It improves channels. It is important to understand that there is a difference between digital intelligence and mere intelligence. Digital intelligence engages with customers and stakeholders through new entrepreneurship and digital business.

We are witnessing a peak of initiatives across the globe. This is to foster the acceleration of digital entrepreneurial activity. It relates with the development of “digital start-ups”, with the growth for scaling business.

It can be defined as embracing new ventures and the transformation of existing business by using digital technologies. Essentially, it is characterize by a high intensity of use of new digital technologies. 

Attributes of success 

We have found 10 traits of a successful digital entrepreneur, whom we call a digipreneur.

1. Visionary

One must have a vision to be a successful entrepreneur of any kind. This

is one of the most important attributes to create something new.

2. Effective communicator

Understanding others and conveying one’s message is also necessary here.

3. Motivated

Being self motivated is necessary as one needs to drive the business.

4. Nous

One must have an intelligent perception of the world

5. Opportunist
When there is a challenge, an entrepreneur must seek to convert this into an opportunity


As this is all about technology, one must know all about technology to make the best use of it.

7. Adaptable

The world is changing and changing rapidly. Hence, any successful entrepreneur must know how to adapt to this ever evolving world.

8. Learning from mistakes

Mistakes are something most of us do quite often. What we do need to do, however is learn from them.


One does need to be tenacious to overcome challenges, if any.

10. Honesty

If nothing else, an entrepreneur must be honest to his own self to make a difference to his business.

With each of the above attributes, one can indeed move towards success.This is possible when one is open to learning.

We at IDM have been able to make many people understand this new world and chart their path(s) towards success.

Towards success

We all can surely become digital entrepreneurs and transform our business idea into a business success story.

Many have come to us with absolutely no idea of the digital world but a passion to succeed. Passion is always the primary goal of any story of success. One can always move towards success with just this factor. This, we have found to be the X factor of success. With this, all others fit in beautifully.
In the digital world innovation plays an important role. If earlier,  it was work or perish, in today’s world, it is innovate or perish.

Key factors

Innovation plays a key role in shaping the success of  any economy, especially the digital one. To succeed, entrepreneurs need a team of innovators. 

These would have the vision and skills to help turn their business idea into a business success story. We shall help you here.

Unique opportunity

As a participant in digital technology, you have the opportunity to design and innovate. To gain access to one of these game-changing teams. You will have a unique opportunity. To tap into the capabilities of a team of market leaders in the digital economy.

You have the opportunity to submit your business idea as an entrepreneurial project.
A panel of digital skills mentors review the submissions. They shall shortlist the projects that will challenge and inspire the participants.

Each project owner has to develop a 2-minute pitch video for the cohort of participants to vote on.
Participants then vote on the pitch videos. And the projects that receive the required votes move on to the main project phase. 

In the project phase, an international cross-functional team of participants wor with the idea owner to develop their cutting-edge digital solution.


Access to free of charge digital innovation projects outside of budget lines.

Receiving industry-optimized digital solutions addressed in a quality and IP-controlled environment.

Testing one’s idea, prototype, design. Building a leading digital solution for your business.

Tapping into the knowledge and experience of skilled and motivated professionals. These are from top-tiered organisations across the world.


All projects are undertaken by a cross-functional team. These include project managers, developers, data analysts, digital marketers and content/UX designers.

All Intellectual Property Rights (IPR) in the project belong to the owner of the idea.

All projects covered by Non-Disclosure Agreements (NDAs)

Types of projects

  • Apps for Mobile and IOT Device
  • Website Services
  • Software Development
  • Prototype Development
  • Process Digitization
  • New Solutions Design and Process Design
  • Digital Marketing and Social Media Campaigns
  • Bespoke Digital Services 

Our findings

We reflected on what entrepreneurial characteristics we have. We also reflected on the ones we would like to work on having by asking for help. We thought of setting learning and personal development goals. We identified setting goals as the second step for gaining confidence.As part of this, some of you may have completed the optional learning materials. This begins the process of starting your own business with a mind map. After this, do continue with choosing the right business model for an online business. Mind maps for business enable us to describe our business, goals, or what our dream job looks like.

This it is not a decision to be taken lightly. Follow your dream.

We live in an ever evolving, digital world. The very nature of this world is fragile! The order of this new world is change. We do know that change is indeed the only constant in this world.  So, it has become part of our survival mechanism that we stay updated with the digital trends!

This fortunately is an extremely democratic process where anyone who wishes to learn, can do so. They can begin anytime. That is also not a limiting factor anymore. All one needs is drive and passion.

Begin now.

Join us to get guided to enter the digital world today
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