It is a reality that most of us shall work
with smart machines soon. We cannot ignore this. Let us learn and understand the new world. The sooner we act, the better it would be for all of us.
AI is already here
AI is no longer just an abstract concept. It is all over us now.
Given below is information on how fast sector is growing.In fact, we are already doing this. We must learn how to work with them rather than be ousted by them. For this, we must learn the new language, that of AI or artificial intelligence.
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Image Source : statista |
What is AI ?
Artificial Intelligence (AI) has often been seen in super-smart humanoid
robot form. This is not really what it is today. We need to understand it has
grown much beyond this image.
The fact, however
is that it is actually implemented as behind-the-scenes algorithms. Most
importantly, these can process 'big' data to accomplish a range of relatively
mundane tasks far more efficiently than humans can.
As of now, a very
small number of people interact with bipedal robots or take a ride in a
driverless car. However, our daily lives are increasingly affected by AI
systems that can recognise speech or images, or analyse patterns of online
behaviour (to detect credit card fraud or serve up appropriate adverts, for
example).
This is why the
recent boom in this kind of AI is being spearheaded by internet giants like
Google, Microsoft, Amazon, Facebook, Baidu and others. It is also seeing a lot
of startup activity.
We must know we
need better processors for processors for AI.
Need for processors
We need to know
that solving AI-type problems requires, first and foremost, large amounts of
processing power. This is possible even for startups. We teach all
startups what to invest in during our courses.
After all, the new
digital world does make it possible for us to go ahead with even a zero budget.
Building a brand with AI
Building a brand that sells is our primary goal! Marketing a business becomes confusing on many occasions when we look out to find the best way to build a brand for us. Here it is important that we understand the digital domain and its pattern.
We live in a DIGITAL
world and the very nature of this world is fragile! Changes and upgradation
forms the basic properties of this world so it becomes a part of our survival
mechanism that we stay updated with the digital trends!
The burden of bringing
customers to your business and building roads to your brand can be a scary
task. After working with hundreds and thousands of business owners in our
various training programs, we found that over 91% business owners find it very
difficult to generate regular leads for their business and are hence struggling
to grow or in most cases even sustain their business. Therefore, we decided to
lay down a one place stop guide of strategies that we can use in the digital
world to sky-rocket your business.
We need to
understand a new vocabulary to make this possible. With the world becoming
extremely digital, we should know all about the digital engagement framework.
It is this that helps us identity many opportunities for all organisations to
develop the strategies, processes and technologies.
We first need to understand what or who our
assets are in the digital world. Saving is a habit most of us are encouraged to have right from
childhood.Some of us were more
inclined to saving than others. Even when we grew older, we knew we needed to
save in order to invest in our future. A home, for instance, is a dream most of
us have had. In the area of entrepreneurship, the asset was usually in a
start-up venture.
Now, we need to
understand the digital world to be able to understand where our assets are. These are naturally quite different from the ones we mentioned earlier.
Assets in the new world
Assets in a digital
world are usually hidden and virtual. No one now uses a physical bank passbook.
The passbook is now a mobile app where you view your account balances and
transfer money from savings to investment accounts. The credit card is now your
currency. An online brand is not to be touched but experienced. A brand in the
digital world is to be viewed, listened to and shared.
Our aim, therefore is to promote this new, democratic world. This is possible only if we are digitally skilled. For this, we need to definitely understand the new language of Artificial Intelligence.
The digitally skilled
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If in earlier times, it was
the survival of the fittest, now it is survival of the web enabled or digitally skilled. This definitely also includes AI. It does not require too much effort
but definitely requires a lot of passion. A passion that never leaves us for
this is the world we live in and also the world of the future. Many do not
really understand this.
Despite websites
being with us for a generation a website is often treated like an online
brochure. In fact, for many small and medium businesses they are an
afterthought. They are even considered an expense.
This is the biggest mistake one can do. Most people just design it, set
it up and then forget all about it. Just like any presence, it does need to be
nurtured. Our website, blog and the online store are your core assets in a
digital world. These assets need to be attended to all the time. That can be
done easily if we just understand the key processes.
We at IDM have helped many
people achieve this quite effectively. In fact, we are proud to have enabled
many people understand this language. Everyone, right from youngsters to established entrepreneurs have grown further when they are open to learning. After all, growth always happens with openness.
Join us to understand this new world.
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